Purché se ne parli. Tranquillanti e pubblicità in Italia negli anni cinquanta

During the 1950s, the fields of medicine and pharmacology experienced a significant transformation due to the emergence of novel psychotropic compounds, particularly tranquilizers. While the impact of advertising on their spread has been extensively examined in the United States, less attention has...

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Autor principal: Franchella, Miriam
Format: Online
Idioma:italià
Publicat: Milano University Press 2025
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Accés en línia:https://directory.doabooks.org/handle/20.500.12854/161653
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