Praxis politischer Kommunikation

Making a difference in a democracy and for democracy. There are ways and means to do so. This book is all about them. It describes the professionalization of political communication in Switzerland (Central Europe) since the turn of the millennium. It defines the basic concepts of strategic managemen...

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Bibliografiske detaljer

Format:	Online
Sprog:	tysk
Udgivet:	Nomos Verlagsgesellschaft mbH & Co. KG 2024
Fag:	Governance, Participation, Switzerland, Lobbying, political communication, public affairs, party communication, professionalization, Campaigning, communication strategies, Political Campaigns, Executive Management, Public Storytelling, Public Affairs-Management, association communication, communication with authorities, media communication, media work, Swiss democracy thema EDItEUR::G Reference, Information and Interdisciplinary subjects::GT Interdisciplinary studies::GTC Communication studies
Online adgang:	ONIX_20241126_9783748918868_9
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